“Start writing, no matter what. The water does not flow until the faucet is turned on.” – Louis L’Amour Since I started writing daily, my current routine is to crack my computer open at dawn to write a draft article before I step out for my daily walks. Just a couple of sentences at dawn […]
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“Until you value yourself, you will not value your time. Until you value your time, you will not do anything with it.” – M. Scott Peck Hey there astute freelance copywriter, copy solopreneur, or whatever creative name you choose to call yourself! Are you struggling to stay on top of all your client projects, administrative
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“I got my start by giving myself a start.” – Madam C. J. Walker Many newbie freelance writers, even some user-generated content (UGC) writers, want to break into the beauty industry and become beauty copywriters. If you’re one of those newbies, then this is for you! In this article, I will answer all your questions
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“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” – Leo Burnett Did you know that I am a beauty copywriter? Well, before I started working full-time in-house in an advertising agency, I was a full-time freelance lifestyle and beauty copywriter. In fact, I still work with
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“Anything you write is, at its core, selling something. Maybe that something is a product or service. Maybe it’s you.” – Kira Hug “What is copywriting?” I can’t count how many times I’ve been asked this question. Firstly, I understand that it is not one of those ‘typical’ careers that people are used to hearing
What is Copywriting (& Why It Matters For Your Small Business) Read More »